Settings > General. Enter a brief description in the "Tagline" field (this is often displayed in themes by default). Keep it under 160 characters for SEO purposes. Meta Description for SEO (using plugins like Yoast or Rank Math): Install an SEO plugin like Yoast SEO or Rank Math. On each page/post, you will find a field to set the Meta Description. Write a description that briefly summarizes the content of that page, including relevant keywords. Home Page Description: If you're using a static homepage (Settings > Reading), you can directly add the description in the content of the page itself. Use a plugin like Elementor for advanced page-building options if you need more customization. For Blog Posts: Each individual blog post can have a unique meta description. This can be set using Yoast SEO or Rank Math by filling out the Meta Description field under the post editor. Tips for Crafting an Effective Description: Include Target Keywords: Focus on terms that describe your services/products and match what your audience is searching for. Action-Oriented Language: Encourage action with verbs like "discover," "explore," "shop," "join," or "learn." Keep It Readable: Write in a clear, human-friendly way. Avoid jargon or overly technical language that may confuse visitors. Avoid Duplicate Descriptions: Each page should have a unique description, so avoid duplicating descriptions across multiple pages. Limit Length: Ensure the description is under 160 characters for better visibility in search results. Example of an Optimized Meta Description: Page Title: "Best WordPress Themes for Bloggers" Meta Description: "Find the best WordPress themes for bloggers. Explore responsive, customizable, and SEO-friendly themes that will help you grow your blog and engage your audience."">